Brand Identity
Logo designs
Brand voice + copywriting
Website design & development
Custom coded calculator
Brand Identity
Logo designs
Brand voice + copywriting
Website design & development
Custom coded calculator
EvaFi came to us with a big mission—help people ditch stressful debt and level up their lives—so we built a brand that feels like the smart, reliable money friend everyone wishes they had. We dug into what really freaks people out about loans, then flipped the script with a bright, modern identity, a logo that actually feels human, and a voice that talks like a real person, not a bank. From there, we launched a clean, conversion-focused website and a custom loan calculator that makes “How much can I actually afford?” feel simple instead of scary. Every touchpoint is designed to say: you’re in control, you’ve got options, and with EvaFi, your money story gets a much better plot twist.